Discover the Magic of Saving as BPI Launches Jumpstart Savings Account with Disney-Themed Pop-Up Event

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The Bank of the Philippine Islands (BPI)  invites families, young dreamers, and Disney fans to experience “Discover the Magic of Saving: BPI Jumpstart,” a Disney-themed event happening on August 1 and 2 at the Glorietta Activity Center.

Happening for a limited two-day run, the event offers a special opportunity for parents and children to step into a world where learning about saving meets fun and wonder. Designed especially for families with children aged 7–12 (with extended eligibility up to 17), the experience brings to life how a child’s first savings account can spark lifelong financial habits.

The event will offer guests a free, first look at Jumpstart, BPI’s new savings account that combines practical banking features, financial education, and engaging digital experiences. At the heart of Jumpstart are three financial education tools that make saving fun, engaging and habit-forming:

  • A Disney-themed Sleeve that acts as a modern piggy bank, available in multiple designs, featuring Disney Princess heroines, Spider-Man, and Mickey Mouse and Friends.
  • A BPI-proprietary Jumpstart Book that teaches savings fundamentals through stories and hands-on activities.
  • A kid-led, parent-assisted Jumpstart Web App that gamifies the savings experience. Kids can earn by completing chores or tasks, answer questions that reinforce lessons from the Jumpstart Book, and engage in learning and play. The web app also allows children to track their progress as they build positive money habits.

Inspired by Disney storytelling and guided by the theme “Discover the Magic of Saving with BPI Jumpstart”, the event brings Jumpstart to life through interactive, super-sized installations and exciting activity zones. Families can step into playful environments inspired by the Disney-themed Jumpstart Sleeve, Jumpstart Book, and Jumpstart Web App. For example, designs of beloved Disney characters such as Disney princesses, Spider-Man, and Mickey & Friends will be interwoven into the event.

The pop-up aims to show how saving can become a fun shared adventure with the family. An on-site account opening booth will also be available for families who wish to begin their child’s savings journey right at the event. There will also be event-only deals on select Disney-themed packages when you pay with your BPI Debit Card.

“As BPI continues to innovate for the next generation of Filipinos, Jumpstart reflects the bank’s commitment to helping parents build strong financial foundations for their children—one small saving habit at a time,” said Ginbee Go, Head of Consumer Banking at BPI.

Make your child’s first step into saving a memorable one. Visit the BPI Jumpstart launch event in Glorietta Activity Center on August 1 from 1PM to 9PM, and August 2 from 10AM to 9PM  and be among the first to experience a magical start to big dreams. No pre-registration is required.

The launch of Jumpstart is one of the many initiatives marking BPI’s 175th anniversary, reflecting the bank’s commitment to empowering Filipinos at every stage of life through meaningful partnerships, innovative financial solutions, and financial education.

For more information, visit bpi.com.ph/jumpstartevent