Sharmaine Rodriguez Glows as the New Face of Hailey’s “Bright. Fresh. Confident.”

Content creator and lifestyle influencer Sharmaine Rodriguez is officially bringing her radiant energy to Hailey’s, the trusted name in Filipino personal care. As the newest face of the brand, Sharmaine is headlining the “Bright. Fresh. Confident.” campaign, highlighting the launch of the highly anticipated Hailey’s Brightening Tawas Powder. Sharmaine, known for her authentic and relatable […]

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BestPerfume.Store launches its operations in the Philippines

Singapore’s No.1 fragrance brand raises standards  BestPerfume.Store today announced the launch of its operations in the Philippines, giving consumers in the country access to fragrance formulations specifically designed for tropical climates. With over 3,200 5-star reviews since its launch in 2022, the brand emphasizes high-performance fragrance concentrations, local on-ground operational support, and 100% lifetime guarantee […]

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GlutaMAX Elevates Its Brand Identity with the Debut of the ‘Body PUTItivity’ Campaign

After 18 years in the Philippine market, GlutaMAX has unveiled a renewed brand direction with the launch of its latest campaign, Body Putitivity — a message that reframes skin brightening as an act of personal agency rather than a response to imposed beauty standards . The relaunch signals what company executives describe as a strategic […]

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All the lucky feels at SM Supermalls

Celebrate love and luck this Chinese New Year and Valentine’s Day This February, SM Bulacan malls bring together two of the most joyful occasions of the season—Chinese New Year and Valentine’s Day—for a month-long celebration that’s all about love, luck, and unforgettable experiences. Welcome the Year of the Horse with festive finds, romantic moments, and […]

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Best-selling Careline Blush On now has 20 shades with Cup of Joe’s GiRaph leading the campaign

Careline, the makeup brand known for its fun, fearless, and creative spirit, has expanded its best-selling Single Blush On to 20 shades—making it easier than ever to find the perfect match for every skintone and undertone. Fronting the campaign is GiRaph, the pairing of Gian Bernardino and Raphaell Ridao from OPM breakthrough band Cup of […]

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Soft is the New Strong: Mutya ng Pilipinas, ZOLEA Fitness, LuxeSlim, and ANNA-E Unite for Women Empowerment

In a celebration of beauty, wellness, and purpose, Mutya ng Pilipinas, ZOLEA Fitness, LuxeSlim, and ANNA-E Skincare came together in a contract signing that championed women empowerment in all its forms. More than a partnership, the collaboration marks a movement—a collective call to redefine what it means to be strong, by embracing softness, balance, and […]

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PlayTime Partners with Miss Universe Organization: A Glamorous New Chapter of Beauty, Culture, and Empowerment

The sparkle of the crown meets the spirit of play. PlayTime, the most innovative online entertainment platform in the Philippines, proudly announces its role as Major Sponsor and Official Journey Partner of the Miss Universe Organization for the highly anticipated Miss Universe 2025 international pageant. This milestone signals a new era for pageantry partnerships – […]

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Clear Skin, More Styles, Better Value: Posh Skin Co. Introduces New Designs & Expands Pimple Design Packs to 32 Pieces

Posh Skin Co. is leveling up acne care with pimple patches that don’t just fight breakouts but let you flex your clear-skin. The new collection mixes style with spot-on care, so whether you need a fast fix, a fun design, or both, there’s a patch that keeps your glow up intact. The new collection releasing […]

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